Raina Dayne is a renowned brand strategist with over 20 years of experience, known for pioneering innovative branding systems like the EUNOIA framework and Triad Method. She has reshaped brand identities, authored The Cult of EUNOIA: Beautiful Thinking, and earned global recognition for her creative work, including viral designs showcased in the Smithsonian. Her upcoming book, Shade Tactics, set for release in 2025, explores a brand strategy designed to give companies a soul.